January 2024 Innovation Report | Active Consumer Study Insights

January 2024 Innovation Report: Active Consumer Study Insights & Findings


Stay at the Forefront of Fitness with ABC’s Latest Insights and Innovations Report

We asked and they answered. Whether you're a gym owner, boutique studio manager, or personal trainer, this report is packed with valuable takeaways for you and your business:

  • Get insight from our 2024 active consumer study and find out what member trends to tap into for this year and beyond.
  • Learn what our portfolio data (across the 40 million members we support worldwide!) is indicating for the state of fitness.