Data Insights on Consumer Motivations

Learn How to Motivate Your Gym’s Members:

As summer winds down and back-to-school season ramps up, it’s a hectic time of year. How does your club plan to motivate gym members to join and keep current members engaged during this transitional period?

Join us as industry leaders delve into the insights uncovered in the 2022 Market Research Report. We’ll analyze the key motivations that encourage active consumers to prioritize exercise at your facility. You’ll learn:

• Promotional messaging that motivates potential members to convert.
• The ‘ideal’ gym experience of those we surveyed.
• Goals that motivate potential members.
• Where active consumers are exercising.