According to the annual Worldwide Survey of Fitness Trends for 2015, there are 20 fitness trends predicted to drive the market next year; this list includes the Top 5. The results of this annual survey help experts in the health and fitness industry to make informative investment decisions when utilizing gym software. Results also… Continue reading Top Fitness Trends for 2015
Decision Disasters and How to Avoid them
By: Will Phillips Founder of REX Roundtables Recent research points out that the common mental shortcuts (called heuristics) that we use in making decisions lead to faulty decisions. Of even greater concern is the research that shows the faults can be amplified in a group, and spiral into an even worse decision than an individual… Continue reading Decision Disasters and How to Avoid them
And the Winner of the Most Profitable Gym is….
By: Michael Scott Scudder Founder/CEO of Fitness Business Council If your answer to the above is: 1) the one that sells the most memberships; 2) the one that retains the most memberships; or 3) the one that sells and retains the most memberships…in all three cases – SORRY CHARLIE!!!! Increasing statistical evidence from Fitness Business… Continue reading And the Winner of the Most Profitable Gym is….
How to Close a Gym Membership Sale at Anytime, Under Any Circumstances
By: Jim Thomas President/Founder of Fitness Management and Consulting You just never know when things will change. You get transferred to another club. You have a new boss. Your company is sold. Even if things just seem to be going crazy in the gym you have worked at for years. Things change, but the expectation… Continue reading How to Close a Gym Membership Sale at Anytime, Under Any Circumstances
Club Marketing Christmas Card Order
By: Mary Craig The holidays are here and ABC Financial has the tools to help you show your members that you care. Choose from our wide selection that’s perfect for the holidays. Choose your design and the type of card you would like and ABC Club Marketing will personalize it for your club. Click HERE… Continue reading Club Marketing Christmas Card Order
Fitness Trends of 2014
Your members have one goal, and that is to get fit. There are countless ways for them to reach that goal and every year there seem to be new ways to get in shape. There were many fitness trends in 2014, but only some of them have the staying power to make it to… Continue reading Fitness Trends of 2014
Message from Ginger Collins about GGFA Staff Changes
Hi Everyone, We are happy to announce that our Marnie Saylor, GGFA Co-ordinating Manager, has accepted a wonderful opportunity in our industry that will allow her to use all her many skills and talents on a full time basis. We will miss her tremendously but support her in this new venture. During her tenure, Marnie… Continue reading Message from Ginger Collins about GGFA Staff Changes
Daily Revenue and Deposit Reconciliation Report
NEW CLUB REPORTING SYSTEM (CRS) REPORT By Erin Anthony A new report is now available in CRS! We recently released the “Daily Revenue and Deposit Reconciliation” report. This report maintains the functionality of the monthly Revenue and Deposit Reconciliation report with the added benefit of putting up-to-date daily data at your fingertips. Use the report… Continue reading Daily Revenue and Deposit Reconciliation Report
Your Next Huge Profit Center: 50 Plus!!!!
By: Michael Scott Scudder Founder/CEO of Fitness Business Council Recent United States demographic information has startled business owners across the country…not the least of which are health club operators. A massive age-population shift is right around the corner. Will your club be prepared for it? Latest government statistics say that – on January 1, 2015… Continue reading Your Next Huge Profit Center: 50 Plus!!!!